The Singer Takes It All

General Public, TV Show Applicants


Project Description

Alan Carr hosts Endemol’s brand new live singing game show on Channel 4. Unlike any singing show seen before, The Singer Takes It All puts all the action is in the viewers’ hands where their votes determine who not only gets onto the show but also who ultimately ends up winning!

Digital Tactics were engaged by Endemol UK to setup a scalable smart-site for the show that redirects users to download the mobile app enabling them to take part in the show with good SEO features, social sharing and analytics functionality.

We were also engaged in to assist with key aspects of the online-to-studio show automation process after the first show.

Client Details

Endemol Shine UK

Endemol Digital Media is the specialist unit that works with all the Endemol Shine Group UK production companies to deliver digital projects.


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